{"id":9180,"date":"2021-11-05T17:11:32","date_gmt":"2021-11-05T17:11:32","guid":{"rendered":"https:\/\/www.brainlabsdigital.com\/?p=9180"},"modified":"2025-06-20T21:28:51","modified_gmt":"2025-06-20T21:28:51","slug":"stephen-allan-joins-brainlabs-as-full-time-executive-chairman","status":"publish","type":"post","link":"https:\/\/www.brainlabsdigital.com\/stephen-allan-joins-brainlabs-as-full-time-executive-chairman\/","title":{"rendered":"Stephen Allan Joins Brainlabs as full-time Executive Chairman"},"content":{"rendered":"\n<p>In a stunning coup for Brainlabs, ex-MediaCom Chairman &amp; CEO Steve Allan has returned to the media landscape which he has helped to define over 38 years. He joins us as Executive Chairman in a full-time appointment to help the agency go from budding international player to number one in the world.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Career Highlights<\/strong><\/h2>\n\n\n\n<p>Steve was part of a wave of UK agency pioneers who helped to develop media planning and buying as a stand-alone discipline in the 1980s and 1990s, when media agency entrepreneurs broke away from creative shops and went on to turn them into global networks. He joined The Media Business, an independent shop which listed on the London Stock Exchange in 1995 before being acquired by NASDAQ quoted Grey Inc. in 1999. During the following three years under Steve\u2019s leadership, MediaCom UK became the largest media agency and the first to bill over \u00a31billion. Grey\/MediaCom was sold to WPP in 2004 and shortly after Steve established GroupM UK as its first CEO. In 2008 Stephen returned to MediaCom as its Worldwide Chairman &amp; CEO transforming it into one of the worlds largest and most awarded media networks with over $30 billion in annual billings, employing over 8,000 staff and serving global clients including Adidas, Coca-Cola, Dell, Mars, Procter &amp; Gamble, Shell, Sky and Uber.&nbsp;<\/p>\n\n\n\n<p>Brainlabs was founded in 2012 by former Googler Daniel Gilbert in his parents\u2019 attic, rising astronomically over 10 years to be among the fastest growing agencies in recent history. A uniquely scientific and data-driven approach to media has helped its clients win in the digital arena and in turn propel Brainlabs into a 600-strong agency. In March 2021 it was named #1 digital agency by its peers in The Drum\u2019s 2021 census.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Steve on his appointment, Daniel and Brainlabs:&nbsp;<\/strong><\/h2>\n\n\n\n<p>\u201cI am incredibly excited and proud to be joining Brainlabs as its Executive Chairman. They are a leading digital agency who have proven themselves to be a formidable competitor. They have world class people and capabilities which merit a world stage. I\u2019m looking forward to taking all I\u2019ve learned over the past 38 years and helping develop our proposition to be even more enticing for global clients and to open Brainlabs all over the world. Our industry is shaping up to see a huge disruption over the next 10 years and Brainlabs is perfectly poised to capitalise on the upcoming changes.<\/p>\n\n\n\n<p>\u201cIn many ways this opportunity feels like I\u2019m going back to my roots by once again becoming a (co) owner of the business, by working in a faster decision making, less complex structure, and in an agency which is leading a new generation of industry disrupters &#8211; just like we did when media independents first emerged.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Steve on Daniel Gilbert:&nbsp;<\/strong><\/h2>\n\n\n\n<p>\u201cI first met Daniel in 2015. He made an immediate and lasting impression on me. Yes, he\u2019s one of the brightest people I\u2019ve ever met, but what I really admired was his entrepreneurial spirit, energy, curiosity, ambition, and crucially his values &#8211; which he has embedded into the Brainlabs culture from day one.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Daniel on Steve:<\/strong>&nbsp;<\/h2>\n\n\n\n<p>\u201cSteve is the GOAT. It is a true privilege to welcome him to Brainlabs. He is kind, caring, humble and hungry&#8230; and a born winner. One day we are going to be number one in the world &#8211; and to do that we need to have the best in the world leading us.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Daniel on having a new boss:&nbsp;<\/strong><\/h2>\n\n\n\n<p>\u201cMy \u2018bosses\u2019 are, have always been, and always will be our clients. When we win for our clients we win for Brainlabs and all the Brainlabbers whose careers we seek to accelerate. Steve\u2019s know-how around global clients will be critical to the next phase of our growth and I cannot wait to learn from him in this and many more areas related to growing an international agency. I have looked up to Steve for many years, not just physically but also as a leader who I wish to emulate as I continue to grow and develop my own skills as CEO of this special business.\u201d<\/p>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>In a stunning coup for Brainlabs, ex-MediaCom Chairman &amp; CEO Steve Allan has returned to the media landscape which he has helped to define over 38 years. He joins us as Executive Chairman in a full-time appointment to help the agency go from budding international player to number one in the world. Career Highlights Steve [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":9183,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[110],"tags":[],"class_list":["post-9180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-views"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Stephen Allan Joins Brainlabs as full-time Executive Chairman - Brainlabs<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brainlabsdigital.com\/stephen-allan-joins-brainlabs-as-full-time-executive-chairman\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stephen Allan Joins Brainlabs as full-time Executive Chairman - Brainlabs\" \/>\n<meta property=\"og:description\" content=\"In a stunning coup for Brainlabs, ex-MediaCom Chairman &amp; CEO Steve Allan has returned to the media landscape which he has helped to define over 38 years. 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