{"id":12484,"date":"2024-02-19T11:02:11","date_gmt":"2024-02-19T11:02:11","guid":{"rendered":"https:\/\/www.brainlabsdigital.com\/?p=12484"},"modified":"2025-06-19T22:31:05","modified_gmt":"2025-06-19T22:31:05","slug":"travis-tallent-features-in-adweek-speaking-on-openais-new-web-search-product","status":"publish","type":"post","link":"https:\/\/www.brainlabsdigital.com\/travis-tallent-features-in-adweek-speaking-on-openais-new-web-search-product\/","title":{"rendered":"Travis Tallent features in Adweek speaking on OpenAI&#8217;s new web search product"},"content":{"rendered":"\n<h2>Open AI web search product<\/h2>\n<p>Rumour has it that Open AI is working on a web search product. The ChatGPT maker&#8217;s new product is partially powered by Microsoft Bing, bringing it in more direct competition with Google.&nbsp;<\/p>\n\n\n\n<p>Our VP of SEO in North America, Travis Tallent spoke to ADWEEK&#8217;s Trishla Ostwal all about what the data says so far when it comes to GenAI powered search vs traditional search, and what it could mean in the future for targeting specific audience types.<\/p>\n\n\n\n<p>Read the full article in Adweek here: <a href=\"https:\/\/www.adweek.com\/programmatic\/openai-web-search-challenge-google\/\">https:\/\/www.adweek.com\/programmatic\/openai-web-search-challenge-google\/<\/a>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Open AI web search product Rumour has it that Open AI is working on a web search product. The ChatGPT maker&#8217;s new product is partially powered by Microsoft Bing, bringing it in more direct competition with Google.&nbsp; Our VP of SEO in North America, Travis Tallent spoke to ADWEEK&#8217;s Trishla Ostwal all about what the [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":12994,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[110],"tags":[],"class_list":["post-12484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-views"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Travis Tallent features in Adweek speaking on OpenAI&#039;s new web search product<\/title>\n<meta name=\"description\" content=\"Our VP of SEO in North America, Travis Tallent spoke to ADWEEK&#039;s Trishla Ostwal all about what the data 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